NEW CLIENT — BLOOMUP, A PLATFORM WITH AN INVALUABLE MISSION TO MAKE MENTAL HEALTH CARE ACCESSIBLE FOR ANYONE
During the pandemic crisis our mental health was challenged and access to mental health care became increasingly important. Thanks to innovators such as the Belgian start-up Bloomup, people are now finding easier access to mental health treatment.
At MARNIX and ALLY we support these kinds of initiatives on topical subjects. We take pride in the fact that future-minded and innovative brands, like Bloomup, come knocking at our door to help build their brand. More of this please!
The Belgian start-up began their journey as a voluntary project, wanting to contribute to the COVID-19 crisis. They started out with more than 10 volunteers during the lockdown in March 2020. The first 3 months they never even met each other physically. This confirmed their belief that connecting online can be very powerful and allows achieving incredible things!
BloomUp now helps people to take the step to seek mental support. The digital platform lowers the threshold and shortens waiting times. By answering a few questions online, users are immediately matched with 3 recognized psychologists or psychotherapists. To make this proces more approachable patients are able to have a free introductory meeting.
We’re excited to announce that MARNIX and ALLY will take care of the brand strategy and visual identity of Bloomup. Our goal is to define Bloomup as a top-of-mind platform and to translate their innovative mental health insights into a future-proof care brand.
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